Jennifer Aniston flaunted her beautiful natural curls in a recent Instagram hair tutorial, where she demonstrated using a lightweight hair oil from her own haircare brand, LolaVie. The 53-year-old actress, known for her super-glossy hair, revealed one of her secrets to her 40.7 million followers while casually styling her golden locks in a charcoal grey robe. In the caption, she simply recommended “air dry and a little bit of @lolavie” for luscious hair.
Hair icon Jennifer Aniston recently flaunted her beautiful curls in a tutorial on Instagram. The tutorial featured a hair oil from her popular haircare brand, LolaVie.
Back in September, the actress finally debuted her own beauty line, a quarter of a century after setting off a worldwide frenzy with her iconic Friends haircut, The Rachel. Drawing from her past in Hollywood, she chose to name the brand after her own nickname, Lola, which her pals lovingly bestowed upon her when she first arrived in California.
During an interview with People magazine, Aniston shared the story of how she came up with the name. When she first landed in the Golden State, she purchased her first car and christened it Lola. She humorously speculated that her fondness for the Sarah Vaughan tune, Whatever Lola Wants, may have influenced her decision to name her vehicle.
Lovely: Sharing her beauty routine with her 40.7 million followers, the 53-year-old actress revealed one of the tricks she uses to keep her stunning golden hair looking super glossy as she applied the product on Wednesday.
“In her latest Instagram post, she shared a video of herself air-drying her hair and using a bit of @lolavie,” she wrote alongside the clip of her styling her locks in her bathroom while wearing a cozy charcoal grey robe.
The nickname Lola stuck with her over the years and eventually became the inspiration behind her new and growing brand. “I decided to name my car Lola right then and there,” she recalled. “I think it’s because of that song [Whatever Lola Wants]. And every time I would arrive somewhere, people would say, ‘Lola is here.'”
After gaining fame as Jennifer Aniston on the beloved sitcom Friends, she solidified her status as a haircare icon with her signature layered shoulder-length hairstyle from the early seasons of the show.
In September, the actress launched her own beauty brand, marking a milestone 25 years after popularizing the iconic Friends haircut known as The Rachel. Aniston has come clean about her feelings towards the style, confessing in a 2011 interview with Allure that she considered it the ‘ugliest haircut she had ever seen’. Five years later, she told Glamour that she found it ‘kind of cringe-y’ and disliked how challenging it was to maintain and style at home.
Applying the same perspective to her debut haircare product, Aniston has introduced a $25 Glossing Detangler designed for all hair types. This product not only aims to promote hair health but also promises to make styling your locks a breeze.
In a recent interview with People, Aniston shared that when she first moved to the area, she purchased her very first car and decided to name it Lola. She jokingly mentioned that her choice may have been influenced by her fondness for the Sarah Vaughan song, “Whatever Lola Wants.”
The brand described their new detangling spray as a product that is 99% naturally-derived, designed to detangle hair, shield with a vegan thermal protectant, add shine with lemon extract, provide smoothness with a superfruit complex and vegetable ceramides, and defend against damage using the power of chia seeds.
Aniston revealed that she has spent the last five years developing her brand and its range of products. Her interest in hair care was initially piqued during her collaboration with Living Proof, a brand she co-founded in 2012, but later left when it was acquired by Unilever.
Although there are other products in the pipeline, Aniston decided to launch the detangling spray first because she believes it is a versatile formula that can replace multiple steps in a haircare routine. She referred to it as the ‘Swiss Army Knife’ of products and saw it as a necessary addition to her daily routine due to the wear and tear her hair has endured over the years.
Renowned for her iconic hair, Jennifer Aniston’s nickname has become synonymous with her growing brand. She aims for her products to be multi-functional, providing protection from heat and adding shine for time-saving convenience.
To ensure her detangler met the expectations of a diverse clientele, Aniston tested it on friends with various hair types. Gathering feedback was crucial in shaping the final product and meeting the needs of all customers.
Aniston prioritizes certain standards for her upcoming LolaVie collection, promising vegan, cruelty-free formulas without silicones, parabens, sulfates, phthalates, gluten, preservatives, and mostly consisting of natural ingredients.
While she currently focuses on haircare, Aniston hints at possible future expansions, revealing that she has numerous ideas in the works.
After going by the nickname Lola for a while, Aniston rose to international stardom using her real name when she landed a role in the popular sitcom Friends. Her character’s signature shoulder-length hairstyle became an unexpected trendsetter, making her a haircare icon among fans of the show.
“I believe there are endless possibilities,” she remarked. Recent company records uncovered by Page Six have revealed that Aniston is keeping her options open for the future. The documents show that an application was submitted to trademark the name LolaVie for beauty products like lotions, shower gels, candles, and hair care back in July 2019.
While LolaVie represents Aniston’s first venture into creating her own beauty brand, it is not her first step into the industry. Throughout the years, the former Friends actress has been featured in multiple beauty campaigns. She was a spokesmodel for haircare brand Living Proof, which she co-founded, and she has also worked as a spokesperson for skincare brand Aveeno.
Furthermore, Aniston is currently associated with supplement brand Vital Proteins, where she was appointed as the Chief Creative Officer towards the end of 2020.